Creating a Circular Economy
CEFLEX is a collaborative initiative representing the entire value chain of flexible packaging
The CEFLEX ‘Mission Circular’
The Circular Economy for Flexible Packaging (CEFLEX) initiative is a collaboration of over 180 European companies, associations and organisations representing the entire value chain of flexible packaging. Together, we work to make all flexible packaging in Europe circular.
CEFLEX’s ‘Mission Circular’ commits to collection of all flexible packaging and over 80% of the recycled materials channelled into valuable new markets and applications to substitute virgin materials
A 5-step roadmap to build a circular economy for flexible packaging has been endorsed by CEFLEX stakeholders, together with a set of actions needed by each part of the value chain to make it happen.
We target an established collection, sorting and reprocessing infrastructure and economy for post-consumer flexible packaging across Europe. It will be based on end-of-life technologies and processes which deliver the best economic, technical and environmental outcome for a circular economy.
CEFLEX News & Events
Recyclability mapped: testing insights equipping an industry for transformation
Stakeholders across the value chain have collaborated to generate robust, independent data and improve flexible packaging design guidance. Q&A with Haulwen Nicholas, CEFLEX design testing program lead.
Flexible packaging innovations recognised at world packaging awards
The World Packaging Organisation (WPO) recently announced the recipients of its prestigious awards program, with CEFLEX stakeholders featuring front and centre among the winning innovations and collaborations.
Modelling the future of flexible packaging – legislative targets and the circular economy
What will the flexible packaging value chain need to look like by 2030 to meet recycled content and recycling rate targets required in European legislation and deliver the circular economy?